The aim of this paper is to investigate the most accurate S-curve model, the Logistic, Gompertz, and Bass models, in forecasting the diffusion of telecommunication markets Thailand. The analyses apply the data of mobile telecommunication market and fixed-broadband market separately without the...

The objective of this study is to investigate the impact of OTT media streaming services on demand for FTTH.Our approach involves analyzing data that comprise the respondents’ willingness-to-pay (WTP) for FTTH. The analysis decomposes the WTP by individual characteristics and OTT media service...

Over-the-top (OTT) media and communications services are shifting internet consumption towards the increase of traffic over the internet. Since FTTH provides the highest capacity and speed of the broadband service, this paper attempts to examine the impact of OTT services to consumers to...

The aim of this paper is to investigate the most accurate S-curve model, the Logistic, Gompertz, and Bass models, in forecasting the diffusion of telecommunication markets Thailand. The analyses apply the data of mobile telecommunication market and fixed-broadband market separately without the...

The objective of this study is to investigate the impact of OTT media streaming services on demand for FTTH. Our approach involves analyzing data that comprise the respondents' willingness-to-pay (WTP) for FTTH. The analysis decomposes the WTP by individual characteristics and OTT media service...

This study realizes the benefits of optical fiber broadband as an economic stimulation thus it analyzes the determinants of optical fiber share in total broadband connections in OECD countries with the focus on the demand-driven factors and the government roles as the stimulator, the regulator...

Faculty of Economics, Chiang Mai University has developed its own computable general equilibrium model (CGE). This paper will reveal the settings of the so called “KS-CGE Model V2012 TypeIII”. It will also introduce the scope and limit of applications that the model can provide.

Business in modern world targets both profit and social responsibility. In the trading-off between making profits and spending for social responsibility, a firm needs to balance these two goals and maintain them in the long-run. Sustainable profit will prevent the firm to fall into the decaying...

This study evaluates four power plant options in Thailand to suggest whether the country should adopt nuclear power plants. It includes a scenario that nuclear power plants are forced to be shut because of natural disaster like what happened at Fukushima Daiishi nuclear power plant in Japan. The...