Guided by evidence from eye-tracking studies of choice, pairwise comparison is assumed to be the building block of the … comparisons gradually, easier comparisons preceding difficult ones. Facing a choice problem she may be unable to complete all … relevant comparisons and choose with equal odds from alternatives not found inferior. Stochastic choice data consistent with …

Satisficing is a hugely influential model of boundedly rational choice, yet it cannot be easily tested using standard … choice data. We develop necessary and sufficient conditions for stochastic choice data to be consistent with satisficing …, assuming that preferences are fixed, but search order may change randomly. The model predicts that stochastic choice can only …

We study a psychologically based foundation for choice errors. The decision maker applies a preference ranking after … paradoxically express their preference through choice more truthfully than more rational agents. -- Discrete choice ; random utility …