Introduction -- The Vanguard Colossus -- Declaration of Independence -- Average is the New Great -- Explaining Bogle -- The Fall (and Rise of Active -- Bogle and ETFs: It's Complicated -- The Great Cost Migration -- "Some Worry" -- Bogle vs. Vanguard -- The Art of Doing Nothing -- Free Trading!...

Intro -- The Institutional ETF Toolbox -- Contents -- Acknowledgments -- Introduction: Institutions and ETFs -- Section I: The ETF Phenomenon -- Chapter 1 Why Are ETFs So Popular? -- Low Cost -- Liquidity -- Tax Efficiency -- Transparency -- Diversification -- Easy Asset Allocation --...