Purpose – The purpose of this paper is to propose a conceptual model to unpack the relationship between organisational routines and strategic foresight integration. Design/methodology/approach – Three moderating factors, actors mindfulness, organisational context and organisational...

Purpose: The authors aim to examine the potential opportunities and challenges multinationals operating in Africa are likely to encounter when they seek to pioneer disruptive innovations at the base of the pyramid (BoP) in African emerging markets. Design/methodology/approach: Drawing on the...