Taking new product development (NPD) as the unit of analysis, this study, based on strategic fit approach, investigates the effects of NPD strategy formality and dynamic capabilities (sensing, seizing, and reconfiguring) on NPD performance for different business strategy types (prospectors,...

With growing levels of competition across industries, technological competence is increasingly viewed as crucial for businesses to maintain their long-term competitive advantage. Although there are many theoretical arguments about how firms' competences can yield competitive advantage and...

This article develops a theoretical framework to investigate the interaction and coordination of decision-making processes in a supply chain with multiple and inter-dependent suppliers and customers. Design/Methodology/Approach: Three longitudinal case studies on the decision coordination...

While reactive and proactive strategic flexibilities are widely accepted as prerequisites for a firm's success, their application in strategic decision-making flexibility to a firm's new product development (NPD) activities is limited to only a few studies. Furthermore, many organizations still...