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Went in for Botox and left with a rhinoplasty
Vlahos, Aphrodite; Bove, Liliana L. - In: Marketing Intelligence & Planning 34 (2016) 7, pp. 927-942
Purpose The purpose of this paper is to investigate how customer relationship marketing (CRM) activities are utilized … clients. Originality/value This paper applies relationship marketing to a novel context to demonstrate how practices to retain …
Persistent link: https://www.econbiz.de/10014947260
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Ethics in advertising : exploring the telecommunication industry's employment of ethics in advertisements
Ahmed, Mohammad Ekhlaque; Khan, Marium Mateen - In: Inventi impact: service sector (2017) 3, pp. 132-143
Persistent link: https://www.econbiz.de/10011752726
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Virtue ethics in buyer-supplier relationships : a South African study
Mpinganjira, Mercy; Roberts-Lombard, Mornay; Svensson, … - In: International journal of business governance and ethics … 15 (2021) 3, pp. 285-302
Persistent link: https://www.econbiz.de/10012596413
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Morality matters? : consumer identification with celebrity endorsers in China
Martin, Felix; Tao-Peng, Fu - In: Asian business & management 16 (2017) 4/5, pp. 272-289
Persistent link: https://www.econbiz.de/10011815943
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Better than ever? : employee reactions to ethical failures in organizations, and the ethical recovery paradox
Schminke, Marshall; Caldwell, James; Ambrose, Maureen L.; … - In: Organizational behavior and human decision processes : … 123 (2014) 2, pp. 206-219
Persistent link: https://www.econbiz.de/10010346028
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Can customer loyalty be explained by virtue ethics?: the Chinese way
Kwong, Kenneth K.; Tang, Felix; Tian, Vane Ing; Fung, … - In: Asian journal of business ethics : AJBE 4 (2015) 1, pp. 101-115
Persistent link: https://www.econbiz.de/10011538255
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Examining the influence of cultural and ethical ideology on consumers' perceptions about the ethics of online retailers and its effects on their loyalty
Aboul-Dahab, Sameh; Agag, Gomaa; Abdelmoety, Ziad Hassan - In: Journal of retailing and consumer services 61 (2021), pp. 1-10
Persistent link: https://www.econbiz.de/10012581896
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Effect of service transgressions on distant third-party customers : the role of moral identity and moral judgment
Sharma, Isha; Jain, Kokil; Behl, Abhishek - In: Journal of business research : JBR 121 (2020), pp. 696-712
Persistent link: https://www.econbiz.de/10012417388
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When ethical transgressions of customers have beneficial long-term effects in retailing : an empirical investigation
Yang, Zhao; Algesheimer, René; Dholakia, Utpal - In: Journal of retailing 93 (2017) 4, pp. 420-439
Persistent link: https://www.econbiz.de/10011790692
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Building value through sales ethics
DeTienne, Kristen Bell; Alessandri, Alice; Aleo, Alberto; … - In: Journal of creating value 8 (2022) 1, pp. 10-24
Persistent link: https://www.econbiz.de/10014580991