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How can firms extract value from already-implemented information technologies (IT) that support the work processes of employees? One approach is to stimulate employees to engage in post-adoptive extended use,i.e., to learn and apply more of the available functions of the implemented technologies...
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The purpose of this study is to evaluate the role of marketing strategy, information communication technology (ICT) marketing support, and service quality in the market orientation-performance relationship. Even though there are many studies considering the market orientation-performance...
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This paper aims to identify key factors related to information management and integration in the supply chain (SC). The initial set of factors was identified in the literature, namely, information quality and content, performance metrics, and information technologies. The construct was then...
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