Media companies from all over the world are undergoing a digitalization process, forced by the rapid distribution of technologies and by the proliferation of computer networks. The multimedia newsroom has become a reality in less than a decade even in media companies that were reluctant to the...

This paper will analyse the reception of the Human Body exhibition of 2013 in Romania, from a managerial point of view. The research is based on the exhibition visitors’ book, to which a content analysis was applied. The main aim of the paper is to investigate how the ‘Grigore Antipa’...