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pt. 1. Tourism marketing theory : paradigms and perspectives -- pt. 2. Macromarketing and tourism -- pt. 3. Strategic … issues in tourism -- pt. 4. Advances in tourism marketing research -- pt. 5. Tourist consumer behaviour -- pt. 6. Micro …-marketing issues in tourism -- pt. 7. Destination marketing and branding issues -- pt. 8. Social and digital media marketing issues in …
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the mentioned objective. The opposed interests in such a system as complex as tourism result in the degradation of space … and society in which tourism takes place. Therefore sustainable development in tourism represents a primary concept of … development today. Tourism is a fast growing phenomenon and its sustainable development represents a necessity. Besides the …
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