Jayawardena, Chandana; White, Arlene; Carmichael, Barbara A. - In: International Journal of Contemporary Hospitality Management 20 (2008) 3, pp. 347-359
opportunities for binational tourism in the Niagara region. Design/methodology/approach – A selected cross‐section of relevant … their externships with the Binational Tourism Alliance, are utilized. Binational tourism initiatives from different parts of … the world are analyzed. Findings – This paper implies that in order to strategize binational tourism in Niagara, relevant …