This book presents the foundations for the future of tourism in a structured and detailed format. The who-is-who of … tourism intelligence has collaborated to present a definitive blueprint for tourism reflecting the role of science, market … future for tourism. Broad in scope, the book incorporates the perspectives of leading tourism academics, as well as the views …

rural tourism development.Design – The special focus is given to analysis of the factors that influence the implementation … of marketing philosophy in tourism and its specifics in area of rural tourism.Methodology – Using available secondary and … implementation of marketing philosophy in area of rural tourism. Followed by qualitative analysis, these factors are analyses in …