Social Media intelligence allow the knowledge of competitor's moves and the analysis of trends from the communications exchanged in the networks of individual consumers, making it easy for companies to develop solutions according to their clients and prospects desires. There are several...

In this article, the implementation of an information strategy project in a Portuguese Real Estate company is analyzed. This involves its framing - historical and socio-economic - and a brief description of the activity sector in which the company operates. Several well managed projects have...