//--> //--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
A study on factors that increa...
Similar by subject
Narrow search
Narrow search
Year of publication
From:
To:
Subject
All
Consumer behaviour
82,905
Konsumentenverhalten
80,425
Relationship marketing
26,192
Beziehungsmarketing
25,518
Theorie
11,761
Theory
11,581
Brand management
8,198
Customer satisfaction
8,160
Markenführung
8,154
Kundenzufriedenheit
7,951
Brand image
7,052
Markenimage
7,008
Service quality
6,446
Dienstleistungsqualität
6,388
Deutschland
6,099
Online-Handel
6,005
Online retailing
5,990
Germany
5,793
Social Web
5,789
Social web
5,786
Fuzzy sets
5,784
USA
5,697
Fuzzy-Set-Theorie
5,695
United States
5,438
Online-Marketing
5,261
Internet marketing
5,237
Electronic Commerce
4,658
Einzelhandel
4,642
Retail trade
4,594
E-commerce
4,505
Brand
4,467
Markenartikel
4,454
Marketingmanagement
3,978
Marketing management
3,958
Werbewirkung
3,705
Advertising effects
3,666
Verbraucherverhalten
3,591
Emotion
3,491
Experiment
3,456
Vertrauen
3,193
more ...
less ...
Online availability
All
Undetermined
40,397
Free
22,699
Type of publication
All
Article
78,675
Book / Working Paper
34,128
Journal
222
Other
28
Type of publication (narrower categories)
All
Article in journal
64,957
Aufsatz in Zeitschrift
64,957
Aufsatz im Buch
8,801
Book section
8,801
Graue Literatur
8,654
Non-commercial literature
8,654
Working Paper
7,301
Arbeitspapier
6,748
Hochschulschrift
4,156
Thesis
3,084
research-article
2,889
Collection of articles of several authors
1,659
Sammelwerk
1,659
Aufsatzsammlung
1,075
Case study
822
Fallstudie
822
Conference paper
663
Konferenzbeitrag
663
Bibliografie enthalten
541
Bibliography included
541
Konferenzschrift
440
Lehrbuch
383
Collection of articles written by one author
365
Sammlung
365
Textbook
326
Dissertation u.a. Prüfungsschriften
298
Ratgeber
285
Guidebook
263
conceptual-paper
238
Conference proceedings
231
Reprint
225
review-article
206
Amtsdruckschrift
180
Government document
180
review
155
Handbook
146
Handbuch
146
Article
139
case-report
130
Statistik
92
more ...
less ...
Language
All
English
99,764
German
11,305
Undetermined
1,177
French
373
Polish
136
Spanish
111
Italian
87
Russian
41
Swedish
40
Danish
30
Dutch
24
Norwegian
22
Portuguese
22
Romanian
20
Hungarian
17
Finnish
15
Czech
12
Lithuanian
12
Slovak
11
Croatian
6
Bulgarian
3
Multiple languages
3
Slovenian
3
Arabic
2
Indonesian
2
Serbian
2
Chinese
2
Bosnian
1
Macedonian
1
Malay (macrolanguage)
1
Turkish
1
more ...
less ...
Author
All
Homburg, Christian
143
Bruhn, Manfred
136
Han, Heesup
133
Bauer, Hans H.
128
Huber, Frank
127
Belk, Russell W.
118
Herrmann, Andreas
116
Mattila, Anna S.
116
Wiedmann, Klaus-Peter
105
Phau, Ian
103
Grunert, Klaus G.
101
Kumar, V.
101
Sheth, Jagdish N.
101
Verhoef, Peter C.
89
Gierl, Heribert
85
Grewal, Dhruv
85
Lusk, Jayson L.
85
Foxall, Gordon R.
83
Khare, Arpita
83
Usman, Osly
77
Dwivedi, Yogesh Kumar
76
Rajagopal
75
Loureiro, Sandra Maria Correia
74
Walsh, Gianfranco
73
Nayga, Rodolfo M.
70
Thaichon, Park
70
Bagozzi, Richard P.
69
Septianto, Felix
69
Hollebeek, Linda D.
68
Agarwal, Sumit
67
Laroche, Michel
67
Stavins, Joanna
67
Paul, Justin
65
Wansink, Brian
65
Woodside, Arch G.
64
Bruwer, Johan
63
Jang, Soocheong
63
Ko, Eunju
63
Spiller, Achim
59
Krafft, Manfred
58
more ...
less ...
Institution
All
National Bureau of Economic Research
535
Springer Fachmedien Wiesbaden
188
IGI Global
51
OECD
47
Verlag Dr. Kovač
39
American Marketing Association
38
International Energy Agency
30
Books on Demand GmbH <Norderstedt>
28
European Association of Agricultural Economists - EAAE
26
Information Resources Management Association
26
Institut für Demoskopie Allensbach
26
Edward Elgar Publishing
22
Volkswirtschaftliche Fakultät, Ludwig-Maximilians-Universität München
20
Université Paris-Dauphine (Paris IX)
19
Friedrich-Schiller-Universität Jena
17
Nordic Council of Ministers
16
Universität Mannheim
16
INSEAD
15
Haufe-Lexware GmbH & Co. KG
14
Nomos Verlagsgesellschaft
14
RWTH Aachen
14
Rijksuniversiteit Gent / Faculteit Economie en Bedrijfskunde
14
EconWPA
13
Shaker Verlag
13
Österreichisches Institut für Wirtschaftsforschung
13
Center for Economic Research <Tilburg>
12
Erasmus Research Institute of Management
12
Escuela de Graduados en Administración Pública y Políticas Públicas (EGAP), Instituto Tecnológico y de Estudios Superiores de Monterrey (ITESM)
12
Springer International Publishing
12
Christian-Albrechts-Universität zu Kiel
11
Eric Cuvillier <Firma>
10
Facultatea de Administraţie Publică, Şcoala Naţională de Studii Politice şi Administrative (SNSPA)
10
Fördergesellschaft Marketing an der Universität Augsburg
10
Harvard Graduate School of Business Administration
10
Deutscher Dialogmarketing Verband
9
Europäische Kommission
9
Europäische Kommission / Gemeinsame Forschungsstelle
9
Gesellschaft für Konsum-, Markt- und Absatzforschung
9
Gesellschaft für Ökologische Kommunikation mbH
9
Robert Schuman Centre for Advanced Studies
9
more ...
less ...
Published in...
All
Journal of business research : JBR
2,391
Journal of retailing and consumer services
2,067
International journal of hospitality management
862
International journal of consumer studies
771
Psychology & marketing
686
SpringerLink / Bücher
608
Journal of consumer research : JCR ; an interdisciplinary bimonthly
583
NBER working paper series
532
Industrial marketing management : the international journal for industrial and high-tech firms
519
European Journal of Marketing
476
Working paper / National Bureau of Economic Research, Inc.
450
Asia Pacific journal of marketing and logistics
438
The journal of product & brand management
407
European journal of marketing : EJM
399
Journal of Consumer Marketing
397
NBER Working Paper
392
Tourism management : research, policies, practice
383
Journal of the Academy of Marketing Science
382
Technological forecasting & social change : an international journal
382
The journal of brand management : an international journal
379
European journal of operational research : EJOR
378
Journal of marketing research : JMR
378
Journal of marketing
377
Journal of travel and tourism marketing
376
The journal of services marketing
373
International journal of production research
370
Management science : journal of the Institute for Operations Research and the Management Sciences
370
Journal of marketing management : MM
369
Journal of retailing
358
Journal of consumer psychology : JCP : the official journal of the Society for Consumer Psychology
348
The service industries journal
348
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
334
Cogent business & management
332
Journal of international consumer marketing
330
Marketing intelligence & planning
329
International journal of contemporary hospitality management
323
Marketing letters : a journal of research in marketing
320
Journal of marketing communications
317
International journal of retail & distribution management
314
The international review of retail, distribution and consumer research
313
more ...
less ...
Source
All
ECONIS (ZBW)
105,932
Other ZBW resources
3,746
USB Cologne (EcoSocSci)
1,358
RePEc
1,003
EconStor
759
BASE
156
OLC EcoSci
74
USB Cologne (business full texts)
22
ArchiDok
3
more ...
less ...
Showing
1
-
10
of
113,053
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
1
A fuzzy ANP based weighted RFM model for customer segmentation in auto insurance sector
Ravasan, Ahad Zare
;
Mansouri, Taha
- In:
International journal of information systems in the …
7
(
2015
)
2
,
pp. 71-86
Persistent link: https://www.econbiz.de/10010490829
Saved in:
2
Customer lifetime value determination based on RFM model
Safari, Fariba
;
Safari, Narges
;
Montazer, Gholam Ali
- In:
Marketing intelligence & planning
34
(
2016
)
4
,
pp. 446-461
Persistent link: https://www.econbiz.de/10011571118
Saved in:
3
Prioritising of factors effective on marketing relationship using
FAHP
and fuzzy TOPSIS methods
Parhizgar, Mohammed Mehdi
;
Keshavarz, Elham
- In:
International journal of logistics systems and management
24
(
2016
)
4
,
pp. 489-516
Persistent link: https://www.econbiz.de/10011562368
Saved in:
4
Assessing the degree of perceived risk in adoption of mobile payment system by retailers in India
Ramtiyal, Bharti
;
Verma, Deepak
;
Rathore, Ajay Pal Singh
- In:
International journal of services and operations …
41
(
2022
)
1/2
,
pp. 8-29
Persistent link: https://www.econbiz.de/10013257412
Saved in:
5
The consideration factors of adopting location-based advertising push platform
Yang, Heng-Li
;
Lin, Shiang-Lin
- In:
International journal of information systems and change …
13
(
2023
)
3
,
pp. 209-233
Persistent link: https://www.econbiz.de/10014443571
Saved in:
6
Applying FSE to enhance customer value by improving store image in different consumer groups
Fu, Hsin-Pin
;
Chang, Tien-Hsiang
;
Lin, Arthu
;
Lin, Sheng-Wei
- In:
Total quality management & business excellence : an …
28
(
2017
)
5/6
,
pp. 481-500
Persistent link: https://www.econbiz.de/10011723707
Saved in:
7
Determinants of factors for service quality excellence at dealer end leading to CRM - an AHP approach
Pothal, Lalit Kumar
;
Tripathy, Sushanta
;
Dash, Aishwarya
- In:
International journal of business excellence : IJBEX
28
(
2022
)
1
,
pp. 101-117
Persistent link: https://www.econbiz.de/10014234591
Saved in:
8
The permanence of the client under uncertain estimations
Gil Lafuente, Ana María
;
Hernández, M. O.
- In:
Fuzzy economic review : the review of the International …
18
(
2013
)
2
,
pp. 45-62
Persistent link: https://www.econbiz.de/10010360122
Saved in:
9
Investigation and measurement of effective factors of information technology solutions on customer relationship management with fuzzy logic approach
Shokouhyar, Sajjad
;
Ataafarin, Benafsheh
;
Tavassoli, Esmaeil
- In:
International journal of intelligent enterprise : IJIE
4
(
2017
)
3
,
pp. 243-260
Persistent link: https://www.econbiz.de/10011858556
Saved in:
10
Appling fuzzy Delphi and fuzzy AHP in selecting potential NPD projects for commercialisation in a reseach institute
Jou, Gwo-Tsuen
;
Yuan, Benjamin J. C.
- In:
Asian journal of management science and applications : AJMSA
2
(
2015/2016
)
2
,
pp. 171-194
Persistent link: https://www.econbiz.de/10011550945
Saved in:
1
2
3
4
5
6
7
8
9
10
Next
Last
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->