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Mobilising local entrepreneurship : lessons from a destination development project
Wahlberg, Olof; Sandberg, Karl W. - In: The entrepreneurship - innovation - marketing interface …, (pp. 367-400). 2007
Persistent link: https://www.econbiz.de/10003604021
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From geomarketing to spatial marketing
Cliquet, Gérard - 2021
Geomarketing has become a critical domain for most of companies dealing with retailing and services for the three last decades. Usually, retail and service companies utilize geomarketing to make decisions about store location, trade area delineating, and customer plotting. Little by little new...
Persistent link: https://www.econbiz.de/10012425359
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Urban design and the entrepreneurial City : place branding theory and methods
Alamira Reem Bani Hashim - In: Strategic place branding methodologies and theory for …, (pp. 88-111). 2017
Persistent link: https://www.econbiz.de/10011692424
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The development of cruise tourism in emerging destinations : evidence from Salento, Italy
Pino, Giovanni; Peluso, Alessandro M. - In: Tourism and hospitality research : the surrey quarterly … 18 (2018) 1, pp. 15-27
Persistent link: https://www.econbiz.de/10011846740
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Perception of tourist places from a spatial perspective
Czapliński, Paweł - In: European research studies 26 (2023) 2, pp. 106-117
Persistent link: https://www.econbiz.de/10014307895
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Mapping spatial tourism and hospitality employment clusters : an application of spatial autocorrelation
Chhetri, A.; Arrowsmith, C.; Chhetri, P.; Corcoran, J. - In: Tourism analysis : an interdisciplinary tourism & … 18 (2013) 5, pp. 559-573
Persistent link: https://www.econbiz.de/10010227477
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Web map services in tourism : a framework exploring the organisational transformations and implications on business operations and models
Sigala, Marianna; Marinidis, Dimosthenis - In: International journal of business information systems : … 9 (2012) 4, pp. 415-434
Persistent link: https://www.econbiz.de/10009513966
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Geospatial mashups in web GIS for tourism infrastructure : internet-based channel perspective promotional measures
Chaudhuri, Somnath; Ray, Nilanjan - In: Business infrastructure for sustainability in …, (pp. 272-295). 2017
Persistent link: https://www.econbiz.de/10011664398
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Management von Schnittstellen zu anderen Branchen als Basis eines integrierten Standortmanagements : das Beispiel Tourismus und Bierwirtschaft in Bayern
Pechlaner, Harald; Raich, Frieda; Fischer, Elisabeth - In: Standortfaktor Tourismus und Wissenschaft : …, (pp. 25-38). 2008
Persistent link: https://www.econbiz.de/10003649678
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Tourismus als Beitrag zum Destinations- und Standort-Marketing : von "harten" und "weichen" Faktoren
Freyer, Walter - In: Standortfaktor Tourismus und Wissenschaft : …, (pp. 39-58). 2008
Persistent link: https://www.econbiz.de/10003649679