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Adolescents' perceptions of mother–father dominance in family vacation decisions : a 25-society study

Cheng, I-Fang; Su, Che-Jen; Liao, Hsin-Hsing; Lorgnier, … - In: Service business 13 (2019) 4, pp. 755-778

Persistent link: https://www.econbiz.de/10012124458

Experiential context and actual experiences in protected natural parks : comparing France versus Taiwan

Lebrun, Anne-Marie; Su, Che-Jen; Lhéraud, Jean-Luc; … - In: Consumer behavior in tourism and hospitality research, (pp. 97-118). 2017

Persistent link: https://www.econbiz.de/10011738662

How does the interview change the importance of résumé information in acceptance decisions? : an experimental study in the hotel industry

Su, Che-Jen; Lorgnier, Nicolas G. A.; Yang, Jin-Hsing; … - In: Service business 9 (2015) 4, pp. 711-732

Persistent link: https://www.econbiz.de/10011407257

Considering coopetition strategies in sport tourism networks : a look at the nonprofit nautical sports clubs on the northern coast of France

Lorgnier, Nicolas; Su, Che-jen - In: European Sport management quarterly : ESMQ 14 (2014) 1, pp. 87-109

Persistent link: https://www.econbiz.de/10010337044

Comparing perceived brand positioning through social representations among registered amateur football players

Lebrun, Anne-Marie; Neveu, Quentin; Bouchet, Patrick - In: Sport, Business and Management: An International Journal 10 (2020) 2, pp. 125-145

Purpose: The objective of this research is to understand and compare the perceived brand positioning of two football megabrands (Adidas and Nike) for a specific social group, the registered amateur football players in France, using the social representation theory (SRT) as the theoretical...

Persistent link: https://www.econbiz.de/10012279849

Clothing style, music, and media influences on adolescents' brand consumption behavior

Badaoui, Khafid; Lebrun, Anne-Marie; Bouchet, Patrick - In: Psychology & marketing 29 (2012) 8, pp. 568-582

Persistent link: https://www.econbiz.de/10009575076

Social representations and brand positioning in the sporting goods market

Lebrun, Anne-Marie; Souchet, Lionel; Bouchet, Patrick - In: European Sport management quarterly : ESMQ 13 (2013) 3, pp. 358-379

Persistent link: https://www.econbiz.de/10009783439

Les représentations sociales comme outil stratégique d'analyse du positionnement légitime des marques de fabricants et de distributeurs : le cas du marchè français des articles de...

Bouchet, Patrick; Lebrun, Anne-Marie - In: Revue Gestion 2000 : management & prospective 27 (2010) 5, pp. 21-37

Persistent link: https://www.econbiz.de/10009535420

Pour un "ré-enchantement expérientiel" de l'offre de tourisme sportif

Bouchet, Patrick; Lebrun, Anne-Marie - In: Gestion 2000 20 (2003) 2, pp. 49-68

Persistent link: https://www.econbiz.de/10006651373

Les représentations sociales comme outil stratégique d'analyse du positionnement légitime des marques de fabricants et de distributeurs. Le cas du marché français des articles de s...

Bouchet, Patrick; Lebrun, Anne-Marie - In: Revue gestion 2000 : actualités perfectionnements 27 (2010) 5, pp. 21-39

Persistent link: https://www.econbiz.de/10008762084