Web 2.0, also referred to as social media, is the use of the World Wide Web to increase creativity, information sharing, and collaboration among users. Social media is driving the rethinking of many of the principles of economics. The use of social media within supply chains is lagging behind...

One of the most difficult components in starting and growing a new venture is securing funding and other resources to sustain the firm’s survival and growth. Funding for many new ventures comes from a large, yet relatively unidentified, group called angel investors. This paper provides an...

Entrepreneurship is the practice of starting new organizations or revitalizing mature organizations, particularly new businesses generally in response to identified opportunities. The classic entrepreneurship is the “Start-Up”, where a raw idea develops into a highgrowth company and the...

Social media affects human behavior and culture through personalization, localization, advocacy, social collaboration. New form of virtual social interaction has emerged: Social Consumerism. Consumer brands are flocking to social networks. Traditional consumer purchase funnel no longer reflects...