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Communicating crowdfunding campaigns : how message strategy, vivid media use and product type influence campaign success
Tafesse, Wondwesen - In: Journal of business research : JBR 127 (2021), pp. 252-263
Persistent link: https://www.econbiz.de/10012494374
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Dialogic communication and thought leadership : twitter use by public relations agencies in the United States
Thelen, Patrick D.; Robinson, Katy L.; Yue, Cen April; … - In: Journal of promotion management : innovations in … 27 (2021) 1, pp. 27-49
Persistent link: https://www.econbiz.de/10012385166
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Online credibility and digital ethos : evaluating computer-mediated communication
Folk, Moe (contributor); Apostel, Shawn (contributor) - 2013
various digital fields, presenting research in the area of computer mediated communication and how it currently affects …
Persistent link: https://www.econbiz.de/10011727629
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Between hope and fear : developing social media guidelines
Opgenhaffen, Michaël; Claeys, An-Sofie - In: Employee relations 39 (2017) 2, pp. 130-144
Persistent link: https://www.econbiz.de/10011661614
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Facebook discussion of a crisis : authority communication and its relationship to citizens
Tampere, Päivi; Tampere, Kaja; Luoma-Aho, Vilma - In: Corporate communications : an international journal 21 (2016) 4, pp. 414-434
Persistent link: https://www.econbiz.de/10011626248
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Impression management in doctor-patient communication : experience in Taiwan
Lee, Yi-Chih; Wu, Wei-Li - In: International journal of electronic customer … 9 (2015) 2/3, pp. 87-103
Persistent link: https://www.econbiz.de/10011586423
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The challenges of introducing internal social media : the coordinators' roles and perceptions
Madsen, Vibeke Thøis - In: Journal of communication management : an international … 21 (2017) 1, pp. 2-16
Persistent link: https://www.econbiz.de/10011600007
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Industry and agency views of social media : issues implementing dialogic communication
Buchanan-Oliver, Margo; Fitzgerald, Emma May - In: Journal of marketing communications 22 (2016) 4, pp. 437-454
Persistent link: https://www.econbiz.de/10011612612
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Achieving consumer trust on Twitter via CSR communication
Kollat, Jana; Farache, Francisca - In: The journal of consumer marketing 34 (2017) 6, pp. 505-514
Persistent link: https://www.econbiz.de/10011814482
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Building relationships through dialogic communication: organizations, stakeholders, and computer-mediated communication
Pang, Augustine; Shin, Wonsun; Lew, Zijian; Walther, … - In: Journal of marketing communications 24 (2018) 1, pp. 68-82
Persistent link: https://www.econbiz.de/10011852913