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Marketing strategy: tool to increase customer satisfaction case study of Romanian company in furniture products

Isac, Nicoleta; Badshah, Waqar - In: Romanian economic and business review 14 (2019) 1, pp. 27-37

Persistent link: https://www.econbiz.de/10012167421

Consumer Behavior in Practice : Strategic Insights for the Modern Marketer

Chan, Eugene Y. - 2024

ideological consumer. Each chapter includes boxes that highlight theory in greater depth; show how the concepts discuss “work” in …Introduction to this Text -- PART 1 -- Chapter 1: Consumer Decision Making Strategies -- PART 2 -- Chapter 2 … Consumer Behavior -- Chapter 7: Digital Consumer Behavior -- Chapter 8: The Ideological Consumer -- Chapter 9: Cross …

Persistent link: https://www.econbiz.de/10014478777

Quality and pricing decisions in a market with consumer information sharing

Jiang, Baojun; Yang, Bicheng - In: Management science : journal of the Institute for … 65 (2019) 1, pp. 272-285

Persistent link: https://www.econbiz.de/10011991407

Consumer disutility from assorted referrals in diagnostics services

Bag, Dinabandhu - In: South Asia economic journal : journal of the Institute … 24 (2023) 1, pp. 64-77

Persistent link: https://www.econbiz.de/10014291971

Consumer bankruptcy, mortgage default and labor supply

Li, Wenli; Meghir, Costas; Oswald, Florian - 2022

Persistent link: https://www.econbiz.de/10013162691

Only the ugly face? : a theoretical model of brand dilution

Bacchiega, Emanuele; Colucci, Mariachiara; Denicolò, … - In: Management science : journal of the Institute for … 70 (2024) 5, pp. 3182-3199

Persistent link: https://www.econbiz.de/10014551119

Indian consumers; studies and cases for marketing decisions

Mehta, Subhash C. - 1973

Persistent link: https://www.econbiz.de/10002166097

Strategies in markets for experience and credence goods

Benz, Men-Andri - 2007 - 1. Aufl.

Persistent link: https://www.econbiz.de/10003438444

Marketing für Unternehmensberatung : ein institutionenökonomischer Ansatz

Schade, Christian D. - 1996

Persistent link: https://www.econbiz.de/10000923985

Die Abhängigkeit der Zulieferer : ein strategisches Problem

Freiling, Jörg - 1995

Persistent link: https://www.econbiz.de/10000913331

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