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Double blades : does a sharing platform benefit from integration to a popular OTA platform?

Li, Chunhong; Deng, Lingfei; Law, Chun Hung Roberts - In: Journal of travel and tourism marketing 40 (2023) 1, pp. 1-20

Persistent link: https://www.econbiz.de/10014285173

Using logarithmic fuzzy preference programming to prioritization social media utilization based on tourists' perspective

Balouchi, Mina; Khanmohammadi, Ehsan - In: Foundations of Management : the journal of Warsaw … 7 (2015) 1, pp. 7-18

The advent of Web 2.0 or social media technologies gives travelers a chance to access quickly and conveniently to a mass of travel-related information. This study investigates the importance of social media in travel process in three different phases (pre-visit, on site, post-visit) from the...

Persistent link: https://www.econbiz.de/10011855444

Does eWOM influence destination trust and travel intention : a medical tourism perspective

Abubakar, Abubakar Mohammed - In: Economic research 29 (2016) 1, pp. 598-611

Persistent link: https://www.econbiz.de/10012221741

Exploring the roles of DMO's social media efforts and information richness on customer engagement : empirical analysis on Facebook event pages

Lee, Minwoo; Hong, Jung Hwa; Chung, Sunghun; Back, Ki-Joon - In: Journal of travel research : a quarterly publication of … 60 (2021) 3, pp. 670-686

Persistent link: https://www.econbiz.de/10012492358

Consumer behavior in hospitality and tourism

Dixit, Saurabh Kumar; Lee, Kuan-Huei; Poh Theng Loo - In: Journal of global scholars of marketing science : … 29 (2019) 2, pp. 151-161

Persistent link: https://www.econbiz.de/10012257890

SNUX2.0 : a social network model for cohort behavior analysis as support for purchasing tourism products and services

Ramos, Célia M. Q.; Rodrigues, João - In: Journal of relationship marketing : innovations and … 22 (2023) 2, pp. 132-151

Persistent link: https://www.econbiz.de/10014290428

Comparing online travel review platforms as destination image information agents

Guo, Xinxin; Pesonen, Juho; Komppula, Raija - In: Information technology & tourism 23 (2021) 2, pp. 159-187

Persistent link: https://www.econbiz.de/10012545192

Image-focused social media for a market analysis of tourism consumption

Latorre-Martínez, María Pilar; Iñíguez-Berrozpe, Tatiana - In: International journal of technology management : IJTM 64 (2014) 1, pp. 17-30

Persistent link: https://www.econbiz.de/10010434542

Tourism analytics : social media analytics framework for promoting Asian tourist destinations using big data approach

Sahil Raj; Kajla, Tanveer - In: Journal for global business advancement : JGBA 11 (2018) 1, pp. 64-88

Persistent link: https://www.econbiz.de/10011941163

The influence of digital marketing on tourists' behavioural intentions from social networks and e-WOM interactions

Aziz, Miriam R.; Al Alam, Adel F. - In: International journal of internet marketing and … 20 (2024) 3/4, pp. 364-385

Persistent link: https://www.econbiz.de/10015065565