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Information and communications technology and market segmentation in tourism: a review

Antti Pesonen, Juho - In: Tourism Review 68 (2013) 2, pp. 14-30

Purpose – Information and communication technologies (ICT) have had a profound impact on tourism marketing. For several … have affected market segmentation literature in tourism by the means of literature review. Design …/methodology/approach – All segmentation articles published in Journal of Travel Research , Tourism Management and Journal of Travel & Tourism …

Persistent link: https://www.econbiz.de/10015034266

Brand personality, brand equity and revisit intention: an empirical study of a tourist destination in Iran

Salehzadeh, Reza; Khazaei Pool, Javad; Soleimani, Samaneh - In: Tourism Review 71 (2016) 3, pp. 205-218

city tourism destination. Design/methodology/approach Statistical population of this research consisted of those visitors …, brand equity and revisit intention was tested in a tourism city in the context of a developing economy. The combination of a …

Persistent link: https://www.econbiz.de/10015034269

Scientific progress on strategic management in hospitality and tourism: a state-of-the-art

Okumus, Fevzi; Köseoglu, Mehmet Ali; Morvillo, Alfonso; … - In: Tourism Review 72 (2017) 3, pp. 261-273

management (SM) research in the hospitality and tourism field (H&T). Design/methodology/approach This study was conducted through … on these three components, SM in hospitality and tourism realm shows a discursive structure. There are few studies … and tourism by considering the boundaries of SM in three issues: intellectual, conceptual and social structure. …

Persistent link: https://www.econbiz.de/10015034332

Tools for measuring the intention for adapting to climate change by winter tourists: some thoughts on consumer behavior research and an empirical example

Pröbstl‐Haider, Ulrike; Haider, Wolfgang - In: Tourism Review 68 (2013) 2, pp. 44-55

motivations of the visitors remain the same, climate change will inevitably influence their behavior. At the same time, tourism …

Persistent link: https://www.econbiz.de/10015034378

Engaging the multi-generational workforce in tourism and hospitality

Barron, Paul; Leask, Anna; Fyall, Alan - In: Tourism Review 69 (2014) 4, pp. 245-263

Purpose – The purpose of this study is to present strategies that hospitality and tourism organisations might adopt as … hospitality and tourism organisations and develop recommendations for organisations wishing to more effectively engage the multi … regarding generational differences in the workplace but it also identifies that the various generations evident in tourism …

Persistent link: https://www.econbiz.de/10015034383

The coordinating DMO or coordinators in the DMO? – an alternative perspective with the help of network analysis

Beritelli, Pietro; Buffa, Federica; Martini, Umberto - In: Tourism Review 70 (2015) 1, pp. 24-42

Purpose – The purpose of this paper is to present an alternative perspective on understanding the coordinating role of destination management organizations. Destination Management Organizations (DMOs) are known to have a coordinating role within a destination. Many qualitative case studies...

Persistent link: https://www.econbiz.de/10015034384

Governing networks in tourism: what have we achieved, what is still to be done and learned?

Volgger, Michael; Pechlaner, Harald - In: Tourism Review 70 (2015) 4, pp. 298-312

Purpose – Networks and networking are ubiquitous concepts in tourism, their importance appreciated by scholars and … practitioners. Tourism research has developed elaborate methods and concepts to grasp the numerous variants of tourism networks and … (AIEST) and its official journal, Tourism Review , have made significant contributions to the achievements in this research …

Persistent link: https://www.econbiz.de/10015034385

Approaches to seniors’ tourist behaviour

Nielsen, Karina - In: Tourism Review 69 (2014) 2, pp. 111-121

Purpose – The paper aims to identify main approaches to seniors’ tourist behaviour. Population ageing has contributed to increasing interest in seniors’ tourist behaviour in the developed countries over the past decades. Over time, several aspects have been examined such as travel...

Persistent link: https://www.econbiz.de/10015034424

Segmenting outbound tourists based on their activities: toward experiential consumption spheres in tourism services?

Finsterwalder, Jörg; Laesser, Christian - In: Tourism Review 68 (2013) 3, pp. 21-43

Purpose – Classical socio‐demographic segmentation approaches of tourists mostly fail to cluster customer groups appropriately. More recent segmentation approaches have employed a more customer‐centric perspective, attempting to capture consumer behavioral patterns. Within such...

Persistent link: https://www.econbiz.de/10015034425

Destination leadership: leadership for territorial development

Kozak, Metin; Volgger, Michael; Pechlaner, Harald - In: Tourism Review 69 (2014) 3, pp. 169-172

special issue of Tourism Review on destination leadership. Design/methodology/approach This editorial introduces the papers …

Persistent link: https://www.econbiz.de/10015034426