Green, Kimberly M.; Covin, Jeffrey G.; Slevin, Dennis P. - In: Journal of Business Venturing 23 (2008) 3, pp. 356-383
Theory suggests that firms may derive the greatest benefits from an entrepreneurial orientation (EO) when they concurrently exhibit a high degree of strategic reactiveness. This paper explores the relationship between strategic reactiveness and EO as well as the moderating effect of...