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Globalization, national identi...
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Consumer behaviour
81
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Kulturelle Identität
25
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19
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English
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Laroche, Michel
241
Cleveland, Mark
66
Richard, Marie-Odile
28
Kim, Chankon
21
Mazaheri, Ebrahim
17
Ueltschy, Linda C.
16
Kalamas, Maria
15
Yang, Zhiyong
15
Teng, Lefa
13
Pons, Frank
12
Nepomuceno, Marcelo Vinhal
10
Papadopoulos, Nicolas
9
Shobeiri, Saeed
9
Bergeron, Jasmin
8
Mourali, Mehdi
8
Bartikowski, Boris
7
Papadopoulos, Nicolas G.
7
Zhou, Lianxi
7
Darmon, René Y.
5
Davidson, Alexander
5
Hui, Michael
5
Li, Rong
5
Takahashi, Ikuo
5
Browne, Elizabeth
4
Chang, William
4
Cho, Hyuksoo
4
Eggert, Axel
4
Erdoğan, Seçil
4
Mikhailitchenko, Andrey
4
Mikhailitchenko, Galina
4
Petrof, John V.
4
Richard, Marie‐Odile
4
Saad, Gad
4
Sobol, Kamila
4
Yingwei, Ren
4
Zhang, Chun
4
Zhang, Man
4
Bartsch, Fabian
3
Bocaranda, Claudia
3
Goutaland, Christine
3
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Journal of business research : JBR
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Journal of Business Research
34
International Marketing Review
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Journal of Services Marketing
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Journal of Consumer Marketing
8
Journal of retailing and consumer services
8
International journal of advertising : the quarterly review of marketing communications
7
International marketing review
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International Journal of Bank Marketing
6
The journal of services marketing
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5
Journal of Economic Psychology
4
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3
Journal of economic psychology : research in economic psychology and behavioral economics
3
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Psychology & Marketing
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The journal of consumer marketing
3
International journal of hospitality management
2
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2
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2
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2
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2
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Canadian Journal of Administrative Sciences / Revue Canadienne des Sciences de l'Administration
1
Cross-cultural and critical perspectives on brands
1
Die Betriebswirtschaft / DBW-Depot
1
Die Betriebswirtschaft, DBW-Depot
1
European Journal of Marketing
1
European journal of marketing : EJM
1
Handbook of research on effective advertising strategies in the social media age
1
Handbook of strategic e-business management
1
International Journal of Consumer Studies
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International Journal of Retail & Distribution Management
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ECONIS (ZBW)
113
OLC EcoSci
68
Other ZBW resources
48
RePEc
43
USB Cologne (EcoSocSci)
7
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211
Cultural and language effects on Chinese bilinguals' and Canadians' responses to advertising
Toffoli, Roy
;
Laroche, Michel
- In:
International journal of advertising : the quarterly …
21
(
2002
)
4
,
pp. 505-524
Persistent link: https://www.econbiz.de/10008118578
Saved in:
212
How service seasons the experience: Measuring hospitality servicescapes
Spielmann, Nathalie
;
Laroche, Michel
;
Borges, Adilson
- In:
International journal of hospitality management
31
(
2012
)
2
,
pp. 360-369
Persistent link: https://www.econbiz.de/10009819256
Saved in:
213
Book review
Laroche, Michel
;
Richard, Marie-Odile
- In:
Journal of retailing and consumer services
18
(
2011
)
4
,
pp. 378-380
Persistent link: https://www.econbiz.de/10009030336
Saved in:
214
Parental responsiveness and adolescent susceptibility to peer influence: A cross-cultural investigation
Yang, Zhiyong
;
Laroche, Michel
- In:
Journal of business research : JBR
64
(
2011
)
9
,
pp. 979-988
Persistent link: https://www.econbiz.de/10009133447
Saved in:
215
Online consumer behavior: Comparing Canadian and Chinese website visitors
Mazaheri, Ebrahim
;
Richard, Marie-Odile
;
Laroche, Michel
- In:
Journal of business research : JBR
64
(
2011
)
9
,
pp. 958-966
Persistent link: https://www.econbiz.de/10009133450
Saved in:
216
Globalization, culture, and marketing strategy: Introduction to the special issue
Laroche, Michel
- In:
Journal of business research : JBR
64
(
2011
)
9
,
pp. 931-934
Persistent link: https://www.econbiz.de/10009133454
Saved in:
217
Is there really an Asian connection? Professional service quality perceptions and customer satisfaction
Ueltschy, Linda C.
;
Laroche, Michel
;
Zhang, Man
;
Cho, …
- In:
Journal of business research : JBR
62
(
2009
)
10
,
pp. 972-980
Persistent link: https://www.econbiz.de/10008878830
Saved in:
218
Cross-cultural advertising communication: Visual imagery, brand familiarity, and brand recall
Mikhailitchenko, Andrey
;
Javalgi, Rajshekhar (Raj) G.
; …
- In:
Journal of business research : JBR
62
(
2009
)
10
,
pp. 931-939
Persistent link: https://www.econbiz.de/10008878835
Saved in:
219
Impact of culture on marketing strategy: Introduction to the special issue
Laroche, Michel
- In:
Journal of business research : JBR
62
(
2009
)
10
,
pp. 921-924
Persistent link: https://www.econbiz.de/10008878837
Saved in:
220
What's So Funny? The Use of Humor in Magazine Advertising in the United States, China, and France
Laroche, Michel
;
Vinhal Nepomuceno, Marcelo
;
Huang, Liang
; …
- In:
Journal of advertising research
51
(
2011
)
2
,
pp. 404-417
Persistent link: https://www.econbiz.de/10009187041
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