Arshad, Muhammad; Farooq, Omer; Farooq, Mariam - In: Management Decision 57 (2019) 3, pp. 649-668
Purpose: The purpose of this paper is to investigate how and when intrinsic (personal growth, affiliation, community contribution, health) and extrinsic (financial success, fame, physical appearance) goals affect individuals’ entrepreneurial intentions (EIs). The study uses goal contents...