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Media positioning: comparing organizations’ standing in the news

Wonneberger, Anke; Jacobs, Sandra - In: Corporate Communications: An International Journal 22 (2017) 3, pp. 354-368

, public legitimacy, and stakeholder relations. Strategies for media relations often discern corporations, public organizations … isolation. The purpose of this paper is to introduce the concept of media positioning to compare media coverage for corporations …. Findings Public organizations and corporations were most similar, whereas corporations and NGOs differed most strongly in their …

Persistent link: https://www.econbiz.de/10014692300

CSR Communication in the Media : Media Management on Sustainability at a Global Level

Weder, Franzisca (ed.); Rademacher, Lars (ed.); … - 2023

Chapter 1. Sustainable Communication? Media and Communication Responsibility in Global Transformation Processes -- Chapter 2. Conceptualizing Media CSR Communication: Responsible Contributions to the (Global) Public Sphere? -- Chapter 3. Sustainability as Cultural Practice and Media as...

Persistent link: https://www.econbiz.de/10014239925

Mass media effects on non-governmental organizations

Couttenier, Mathieu; Hatte, Sophie - In: Journal of development economics 123 (2016), pp. 57-72

Persistent link: https://www.econbiz.de/10011637907

Media independence and trust in NGOs : the case of postcommunist countries

Lee, Taedong; Johnson, Erica; Prakash, Aseem - In: Nonprofit and voluntary sector quarterly 41 (2012) 1, pp. 8-35

Persistent link: https://www.econbiz.de/10009511750

Mass media effects on the production of information : evidence from non-governmental organization (NGO) reports

Couttenier, Mathieu; Hatte, Sophie - 2013 - This version: February 2013

The media report news that in turn influences behaviors. This news is drawn from a set of available information. In this paper, we study how the set of information is "exante" affected by anticipated media coverages. First, we take an exogenous but anticipated shock of media coverage: Olympic...

Persistent link: https://www.econbiz.de/10010222175