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Innovation and organizational...
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Ghana
38
Consumer behaviour
18
KMU
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Konsumentenverhalten
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SME
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Innovation
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Unternehmenserfolg
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research-article
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English
122
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Anning-Dorson, Thomas
47
Acheampong, George
37
Odoom, Raphael
35
Tweneboah-Koduah, Ernest Yaw
23
Narteh, Bedman
10
Hinson, Robert
9
Boateng, Richard
8
Braimah, Mahama
7
Nyamekye, Michael Boadi
6
Boateng, Henry
5
Mahmoud, Mahmoud Abdulai
5
Mensah, Priscilla
5
Adams, Matilda
4
Boateng, Sheena Lovia
4
Quaye, Daniel M.
4
Agbemabiese, George Cudjoe
3
Aggrey, Oliver Kwabena
3
Andersen, Torben
3
Aryee, Jonas
3
Braimah, Stephen Mahama
3
Buame, Samuel
3
Buame, Samuel Kwasi
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Coffie, Isaac Sewornu
3
Hansen, Annette Skovsted
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Rand, John
3
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2
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Anim, Patrick Amfo
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Gli, Deli Dotse
2
Gujral, Meenakshi
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Hinson, Robert E.
2
Hinson, Robert Ebo
2
Kastner, Adelaide A. N. A.
2
Kirgiz, Ayca Can
2
Kosiba, John Paul Basewe
2
Mann, Victoria
2
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Journal of African business
4
The journal of product & brand management
4
Journal of Product & Brand Management
3
Journal of social marketing : JSOCM
3
Management Research Review
3
Management science letters
3
Marketing Intelligence & Planning
3
Springer eBook Collection
3
African Journal of Economic and Management Studies
2
African journal of business and economic research : AJBER
2
African journal of economic and management studies
2
European Journal of Innovation Management
2
Health marketing quarterly
2
International Journal of Contemporary Hospitality Management
2
International Marketing Review
2
International journal of business and globalisation : IJBG
2
Journal of Enterprising Communities: People and Places in the Global Economy
2
Journal of Entrepreneurship in Emerging Economies
2
Journal of Small Business and Enterprise Development
2
Journal of business research : JBR
2
Journal of nonprofit & public sector marketing
2
Marketing intelligence & planning
2
Palgrave Studies of Marketing in Emerging Economies
2
Palgrave studies of marketing in emerging economies
2
Qualitative market research : an international journal
2
Advances in Theory and Practice of Emerging Markets
1
Advances in theory and practice of emerging markets
1
Africa journal of management
1
Cross Cultural & Strategic Management
1
Digital business
1
Digital entrepreneurship in Sub-Saharan Africa : challenges, opportunities and prospects
1
Digital innovations, business and society in Africa : new frontiers and a shared strategic vision
1
Entrepreneurial Innovation : Strategy and Competition Aspects
1
European Business Review
1
European journal of innovation management
1
European journal of innovation management : EJIM
1
Handbook of research on managing information systems in developing economies
1
International Journal of Bank Marketing
1
International Journal of Innovation and Technology Management (IJITM)
1
International Journal of Nonprofit and Voluntary Sector Marketing
1
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ECONIS (ZBW)
78
Other ZBW resources
38
OLC EcoSci
6
EconStor
2
RePEc
1
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1
The symbiotic effect of market orientation and brand orientation on performance of service firms in Ghana
Narh, Linda
;
Odoom, Raphael
;
Mahmoud, Mahmoud Abdulai
; …
- In:
The journal of brand management : an international journal
30
(
2023
)
4
,
pp. 318-332
Persistent link: https://www.econbiz.de/10014326925
Saved in:
2
The effect of corporate reputation on customer loyalty in the Ghanaian banking industry : the role of country-of-origin
Gli, Deli Dotse
;
Tweneboah-Koduah, Ernest Yaw
;
Odoom, …
- In:
African journal of economic and management studies
15
(
2024
)
1
,
pp. 73-87
Persistent link: https://www.econbiz.de/10014519796
Saved in:
3
Patient engagement and customer loyalty : the role of value co-creation in healthcare service delivery
Tweneboah-Koduah, Ernest Yaw
;
Odoom, Raphael
;
Adams, …
- In:
International journal of services and operations …
48
(
2024
)
3
,
pp. 424-444
Persistent link: https://www.econbiz.de/10015066810
Saved in:
4
Personality, acculturation and performance of artisan entrepreneurs in Ghana
Acheampong, George
;
Tweneboah-Koduah, Ernest Yaw
; …
- In:
Entrepreneurial Innovation : Strategy and Competition …
,
(pp. 105-120)
.
2022
Persistent link: https://www.econbiz.de/10013342963
Saved in:
5
Impact of customization and innovation on hospitality firms' performance
Tweneboah-Koduah, Ernest Yaw
;
Anning-Dorson, Thomas
; …
- In:
Journal of hospitality marketing & management
29
(
2020
)
1
,
pp. 106-120
Persistent link: https://www.econbiz.de/10012256120
Saved in:
6
Social marketing : using stages of change model to assess HIV/AIDS testing intentions among university students in Ghana
Tweneboah-Koduah, Ernest Yaw
- In:
Journal of nonprofit & public sector marketing
26
(
2014
)
3
,
pp. 208-225
Persistent link: https://www.econbiz.de/10010490404
Saved in:
7
Political marketing strategies in Africa : expert opinions of recent political elections in Ghana
Hinson, Robert
;
Tweneboah-Koduah, Ernest Yaw
- In:
Journal of African business
11
(
2010
)
2
,
pp. 201-218
Persistent link: https://www.econbiz.de/10008702028
Saved in:
8
Behavioral change communications on malaria prevention in Ghana
Tweneboah-Koduah, Ernest Yaw
;
Braimah, Mahama
;
Otuo, …
- In:
Health marketing quarterly
29
(
2012
)
2
,
pp. 130-145
Persistent link: https://www.econbiz.de/10009572289
Saved in:
9
Social marketing on AIDS : using transtheoretical model to understand current condom usage among commercial drivers in Accra, Ghana
Tweneboah-Koduah, Ernest Yaw
;
Owusu-Frimpong, Nana
- In:
International journal of nonprofit & voluntary sector …
18
(
2013
)
4
,
pp. 241-260
Persistent link: https://www.econbiz.de/10010439322
Saved in:
10
Determinants of customer switching behaviour : evidence from the non-bank financial institutions in Ghana
Tweneboah-Koduah, Ernest Yaw
;
Mann, Victoria
;
Quaye, …
- In:
International journal of services, economics and management
8
(
2017
)
4
,
pp. 268-286
Persistent link: https://www.econbiz.de/10011971804
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