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Using market basket analysis in management research
Aguinis, Herman; Forcum, Lura E.; Joo, Harry - In: Journal of management : JOM 39 (2013) 7, pp. 1799-1824
Persistent link: https://www.econbiz.de/10010199961
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Investigating relational ontologies in macromarketing : toward a relational approach and research agenda
Lucarelli, Andrea; Giovanardi, Massimo - In: Journal of macromarketing 39 (2019) 1, pp. 88-102
Persistent link: https://www.econbiz.de/10012009092
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Macro-social marketing research : philosophy, methodology and methods
Kennedy, Ann-Marie - In: Journal of macromarketing : examining the interactions … 37 (2017) 4, pp. 347-355
Persistent link: https://www.econbiz.de/10011791079
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New technology in sociology : practical applications in research and work
Blank, Grant (ed.); MacCartney, James L. (ed.) - 1989
Persistent link: https://www.econbiz.de/10000771051
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Summing up : the science of reviewing research
Light, Richard J.; Pillemer, David B. - 1984
Persistent link: https://www.econbiz.de/10000009290
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Public relations metrics : research and evaluation
Ruler, Betteke van (ed.) - 2008 - 1. publ.
Persistent link: https://www.econbiz.de/10003476459
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Business research methods
Blumberg, Boris; Cooper, Donald R.; Schindler, Pamela S. - 2011 - 3. European ed.
Persistent link: https://www.econbiz.de/10009157768
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Designs, methods and practices for research of project management
Pasian, Beverly (ed.) - 2015
Persistent link: https://www.econbiz.de/10010518875
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A conceptual model for eliciting mental models using a composite methodology
Grenier, Robin S.; Dudzinska-Przesmitzki, Dana - In: Human resource development review : HRD review 14 (2015) 2, pp. 163-184
Persistent link: https://www.econbiz.de/10011287061