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Discretionary expenses: R&D, advertisement, and training & development create intangible assets such as innovative products, brand equity, and intellectual capital. Literature survey suggests that intangibles drive long-term value of the firm and reduce its systematic risk. Sales promotion...
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The world faces the arduous task of reining in pollution. The pursuit of development agenda fuels more pollution. The economic reforms of 1991 put the Indian automobile on a higher growth trajectory. The resultant increase in vehicular pollution drew the attention of the court of law and...
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The study analyses five mergers in the Indian banking sector to capture the returns to shareholders as a result of the merger announcements using the event study methodology (Brown amp; Warner, 1980, 1985; and MacKinlay, 1997). These are merger of Times Bank with the HDFC Bank, Bank of Madura with...
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The idea that business is a medium to deliver goods and services in lieu of profits is outmoded. The triple bottom line (Profit, People, and Planet) approach is no longer a buzzword. It is a reality and a pressing need.There is no denying the fact that Corporate India too has embraced the...
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