Cazacu, Stela - In: International journal of business and economic sciences … 10 (2017) 2, pp. 48-59
Purpose: This research study analyzes Moldovans’ intentions to visit Greece, and their perceptions of Greece’s image as … findings are based upon a sample of 139 respondents. Findings: The findings reveal that, overall, Greece’s image as a tourist … creating marketing strategies that would help in managing and improving Greece’s image as a destination among Moldovan tourists …