Purpose: The purpose of this paper is to investigate the role of brand identification (BI), brand knowledge (BK) and brand psychological ownership (BPO) to predict brand citizenship behaviours (BCB) in a mediating role of brand pride. Design/methodology/approach: Using survey data collected...

Purpose: The research concerning brand credibility of charity brands is scantly examined. The purpose of this paper is to examine the moderating role of brand credibility within the customer-based brand equity model to investigate donor perceived brand equity of charity brands....

Purpose: The purpose of this paper is to investigate the effect of patriotism, nostalgia, drama and excitement of the game, and interest in star players to predict fans’ intentions to follow one-day cricket in near future. Furthermore, social influence is positioned as a moderator to enrich...

Purpose: The purpose of this paper is to investigate the integrative effects of abusive supervision (AS), perceived injustice (PI) and ethical conflict (EC) on occupational turnover intentions (OTI) among frontline employees (FLEs). Furthermore, the mediating role of quiescent silence (QS) is...

Purpose: This paper aims to examine association of money demand with key macroeconomic variables in Pakistan. The paper also investigates the asymmetric effect of real effective exchange rate (REER) on money demand. Design/methodology/approach: The study employs both linear autoregressive...

Purpose: This study investigates despotic leadership (DL) as an antecedent to bullying behavior with a mediating role of moral emotions at work. Another aim is to study the moderating role of self-concordance to buffer the relationship between DL and arousal of moral emotions....

Purpose: The core aim of this study is to explore how psychological safety, psychological meaningfulness and psychological empowerment predict psychological well-being in a mediating role of promotive voice. Design/methodology/approach: A cross-sectional survey is employed to collect data from...

Jelen tanulmány a feltörekvő és határzóna-részvénypiacok időbeli változékonyságát vizsgálja a diverzifikációs lehetőségek feltárása céljából. Ehhez az amerikai, európai, ázsiai, közel-keleti, valamint az afrikai régió 29 feltörekvő és határzónapiacából hoztunk...

This study examines the time-varying feature of Emerging and Frontier stock markets to identify diversification opportunities. For this purpose, we sample 29 emerging and frontier countries ranging from 2000-2018 from America, Europe, Asia, Middle East, and Africa with each region consisting of...