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This paper discusses the role of contractual and organizational arrangements for the governance of supplier-manufacturer relationships in new product development projects. We present cross-sectional project level data from 50 manufacturer-supplier relations in new product development in the...
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-- Defining Sustainable Growith Strategies -- Optimizing the Product Portfolio -- Building a Visionary Innovation Roadmap. . …The book shares a cutting-edge approach to innovation strategies and product innovation by showing how advances in … management and science can now help explain and predict innovation response and market outcomes across industries (health …
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