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The economics of collective reputation : evidence from the wine industry

Castriota, Stefano; Delmastro, Marco - In: American journal of agricultural economics 97 (2015) 2, pp. 469-489

Persistent link: https://www.econbiz.de/10011298841

Brand personalities of global wine exporters : a collective reputation theory perspective

Rojas-Méndez, José; Hine, Michael J.; Rod, Michel - In: Journal of international food & agribusiness marketing … 30 (2018) 1, pp. 88-105

Persistent link: https://www.econbiz.de/10011965775

Consumer stigma and the reputation trap hypothesis : an in-store experiment with Colorado wines

Costanigro, Marco; Jablonski, B. B. R. - In: Journal of wine economics 16 (2021) 2, pp. 210-230

Persistent link: https://www.econbiz.de/10012656829

Evaluating the net benefits of collective reputation : the case of Bordeaux wine

Gergaud, Olivier; Livat, Florine; Rickard, Bradley; … - In: Food policy : economics planning and politics of food … 71 (2017), pp. 8-16

Persistent link: https://www.econbiz.de/10011798101

Factors of collective reputation of the Italian PDO wines : an analysis on central Italy

Marchini, Andrea; Riganelli, Chiara; Diotallevi, Francesco - In: Wine Economics and Policy 3 (2014) 2, pp. 127-137

As many research studies confirm, the importance of collective reputation is increasing, especially in the agro …-food chain. Currently, the reputation of firms and brands is the main key driver for companies' competitiveness and success in … modern markets. This paper empirically investigates the determinants of reputation of PDO wines in Central Italy. In …

Persistent link: https://www.econbiz.de/10011867953