The purpose of this research is to develop a methodological approach to assessing the impact of the architecture effectiveness of the enterprise business model on the level of its competitiveness. The study methodology suggests the author's approach to assessing the architecture effectiveness...

Purpose: Servitization is a rising trend as companies look for new revenue streams. This paper presents a study of customer care business model evolution in the smartphone industry. The paper identifies key changes in the business models during recent years and their implications for companies...

Lean Analytics -- Customer Centricity -- On-Demand-Orientierung -- Lead from the Future -- Kollisive Innovation -- Flywheel -- Experimentation at Scale -- Digitale Strategiematrix -- Konsum-Ökosysteme.