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In two experiments, we explored the possible drawbacks of applying the anchoring tactic in a negotiation context. In … Study 1, buyers who used the anchoring tactic made higher profits, but their counterparts thought their own results were … anchoring tactic in a market decreased accumulated profits by increasing the rate of impasses and prolonging the negotiations …
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Three experiments investigated the relations between buyers' wealth or ability to pay (ATP) and sellers' first offers. Study 1 demonstrated a positive correlation between sellers' first offers and their perceptions of the buyer's ATP as well as its real economic power (indicated by the company's...
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