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of work has already been carried out as to what these technologies will bring in terms of product and process innovation …, little has been done on their impact on business model innovation. Yet, history has shown that technological evolution … without adequate business model innovation is a pitfall for many businesses. The contribution of this article is threefold …
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Artificial Intelligence (AI) and the more recent generative technologies are disrupting many activities related to strategy and operations within organizations. Business model design is no exception. We define business model design as an iterative process involving a combination of creativity,...
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