Develop effective leadership: the human interface with big data, algorithms, and analytics -- Integrate business intelligence and security with competitive strategy -- Neutralize a competitor and create a competitive advantage -- Apply analytics to concentrate at decisive points -- Initiate...

Strategy and its Basic PrinciplesCompetitive Strategies in ActionFramework for Competitive AnalysisExternal AnalysisInternal AnalysisMarketing Research and PlanningDeveloping a Marketing Intelligence SystemMarketing Research TechniquesStrategic Marketing PlanningDeveloping the Marketing...