Imkamp, Heiner - In: Journal of Economics and Statistics (Jahrbuecher fuer … 229 (2009) 4, pp. 410-425
Not only that consumers take it often for granted that product prices are good indicators of product quality, but also many experts in consumer economics expect a high positive pricequality relationship. However, for more than 50 years numerous studies in more than 10 countries all over the...
