Showing 3,471 - 3,480 of 3,904
Purpose – The purpose of this paper is to contribute to emerging theory about the role of authenticity in social media use through discussion of a not‐for‐profit organisation's experiences of using social networking to communicate with potential stakeholders during a recruitment campaign ....
Persistent link: https://www.econbiz.de/10014850920
Purpose – The aim of this paper is to explore the role of the blogosphere in framing Alitalia's performance during its 2008 crisis. Design/methodology/approach – Content analysis was chosen as research method to investigate bloggers' perceptions of Alitalia's crisis. Five major Italian blogs...
Persistent link: https://www.econbiz.de/10014850952
Purpose – As developed countries experience a decline of manufacturing industries, national governments increasingly turn to innovation‐based cluster initiatives to secure the long‐term prosperity of a region. However, the mechanisms that help translate cluster membership into higher...
Persistent link: https://www.econbiz.de/10014842942
Purpose – This paper aims to look at what CRM 2.0 is and how it impacts customer insights. It will show how CRM 2.0's incorporation of social tools and strategies with traditional operational functions meets the demands of twenty‐first century “social” customers....
Persistent link: https://www.econbiz.de/10014843027
Purpose – The purpose of this paper is to speak of the importance of connecting people in the workplace. It describes the types of connections that foster employee development and engagement, and proposes methods and tools that help strengthen these connections. Design/methodology/approach –...
Persistent link: https://www.econbiz.de/10014845173
Purpose – The “digital divide” between the “haves” and the “have nots” in the developed world is now less about access to the web than it is about understanding how to actively participate in the networked society. The paper shows how people with the skills, time and confidence to...
Persistent link: https://www.econbiz.de/10014845319
Purpose – The paper's aim is to establish how world class manufacturing (WCM) was diffused to some small‐ and medium‐sized enterprises in the NW of England and the network of institutions involved ranging from the state to firms, and to iterate the results with Miller and O'Leary's work on...
Persistent link: https://www.econbiz.de/10014840292
Purpose The purpose of this paper is to explore professionals’ perceptions of the barriers to help-seeking for victim-survivors of domestic abuse aged 60 years and over. Help-seeking as defined by ) is not a single act or decision, but a complex and continuous process, victims engage in when...
Persistent link: https://www.econbiz.de/10014841320
Most existing research examines export promotion organization (EPO) performance by assessing how firms benefit from their awareness, perceptions and use of EPO services. Remarkably, few studies examine how EPOs decide which services they will offer. This paper is presented as a call for further...
Persistent link: https://www.econbiz.de/10014827288
Purpose – The purpose of this paper is to analyse the role of social capital and bridging networks on entrepreneurial activity in three different regions in Sweden. Design/methodology/approach – The empirical base of the paper comprises 120 in‐depth interviews with entrepreneurs and other...
Persistent link: https://www.econbiz.de/10014857851