SOCOLIUC, Marian; CARAMAN, Stela; GROSU, Veronica - In: SEA - Practical Application of Science (2015) 7, pp. 519-525
The main objective of this paper is the examination of the concept of Balance Scorecard method and its possibilities in achieving process of the strategic objectives of the entity. The author has developed a Strategy map for an entity that transports goods by lorry. The Strategy map it is an...