Belo, Ana Gago; Castela, Guilherme; Fernandes, Silvia - Centro de Investigação sobre Espaços e … - 2013
The present work aims at analyzing the use of social networks for the performance of SME (small and médium enterprises …, opinion searching, new ideas, and recruitment. Data also showed that few SME are using social networks for promotions and …/manager has a higher level of qualifications. In addition, the SME that most use these networks are from services and hotel …