This paper aims to find out the various types of effort levels in upstream and downstream supply chain. For this purpose, whole supply chain effort is divided into two major parts, viz., supplier effort level (upstream supply chain) and manufacturer effort level (downstream supply chain)....

Purpose – The purpose of this paper is to identify the importance of integration of supply chain management practices with total quality management (TQM) practices to augment business performance. The objective of paper is to focus on the two important dimensions, namely, supply chain and TQM...