Purpose – The purpose of this paper is to examine whether corporate social responsibility (CSR) activities of the firm affect poor captive consumers’ repurchase intentions, and whether or not CSR activities may moderate established relationships that drive repurchase intentions....

Purpose – The aim of this paper is to survey the working poor who are microfinance borrowers, examining their perceptions of customer satisfaction and corporate social responsibility. Design/methodology/approach – Validated scale measures were presented in a cross-sectional field study...

This paper presents an analysis of the literature concerning the impact of corporate sustainability on corporate financial performance. The relationship between corporate sustainable practices and financial performance has received growing attention in research, yet a consensus remains elusive....

Purpose: The purpose of this paper is to examine the strategic use of social media and chat applications of women entrepreneurs to promote their businesses. Design/methodology/approach: Because of the nature of the study and dearth of sufficient data in the Middle Eastern society on the women...

Purpose: The purpose of this paper is to identify the factors that affect Generation Z behavior in the adoption of the COVID-19 Vaccine. Design/methodology/approach: Qualitative data was collected using 30 in-depth interviews from University students, using purposive sampling and the data was...

Purpose: Corporate social responsibility (CSR) research is often dominated in a western context. Perhaps, with the rapid expansion of organisations in the context of emerging economies, there is a pressing need for the development of a new dimension. Organisations operating in emerging markets...