Purpose: The purpose of this paper is to investigate the impact of market orientation (MO) on the major determinants of commercialization behavior among Sub-Saharan smallholders. The study addresses the shortfalls in prior research on smallholder commercialization, which makes little difference...

Consumer preferences in food products are complex and multidimensional in nature, whose measurement requires the designing of succinctly validated scales. This study investigates how urban consumers perceive quality of locally grown mangoes varieties in Pakistan and how much extra price they are...

Consumer preferences in food products are complex and multidimensional in nature, whose measurement requires the designing of succinctly validated scales. This study investigates how urban consumers perceive quality of locally grown mangoes varieties in Pakistan and how much extra price they are...

Purpose: Supply chain risks (SCRs) do not work in isolation and have impact both on each member of a chain and the performance of the entire supply chain. The purpose of this paper is to quantitatively assess the impact of dynamic risk propagation within and between integrated firms in global...

VAG is a prototype animated, interactive, three-dimensional virtual environment model of a supply chain in the agribusiness sector and has been developed as a CD-based game of strategy. Users (players) have to both create their supply chain by choosing the components that make it up, and then...

Purpose: The aim of this paper is to explore the value of collaborative risk management in a decentralised multi-tier global fresh produce supply chain. Design/methodology/approach: This study utilised a mixed methods approach. A qualitative field study was conducted to examine the need for...

Purpose: In the wake of growing environmental issues, active public and corporate interventions are inevitable to reduce the negative impact of human activities on global environments. Building on the Norm Activation Model and Value-Belief-Norm Theory, the purpose of this paper is to report on...

Study aims to check the impact of financial crisis on the dividend payout policy by using the life cycle variables. To check this relationship, logit model is used to predict the probability to pay the dividend. Sample selected of 285 companies of non-financial sector listed at KSE by using the...

This paper aims to examine whether religion influences the purchase decision of potential customers. It is generally believed that Islam is a religion which provides holistic guidelines to its followers regarding all facets of life. Thus, it is interesting to know how strongly Islam impacts...