Purpose: Certain small businesses do not possess the assets needed to implement a performance-enhancing entrepreneurial marketing orientation (opportunity-driven behaviours focussed on creating value for customers). Although some entrepreneurs cooperate with their competitors (coopetition) to...

Purpose: Guided by resource-based theory, this investigation examines the extent to which knowledge sharing as part of interfirm collaboration serves as a performance-enhancing strategy; that is, in the context of assisting ethnic minority-owned urban restaurants to...

Purpose: This study aims to investigate the question involving what factors affect angel investors’ decision-making in funding new start-ups with specific reference to their evolving business models. Without funding and access to networks and experience, certain entrepreneurs will not get...

Purpose: The purpose of this study is to investigate the need for an evolving business model that accounts for social, as well as business-related risks/rewards considerations, that is, for owner-managers with lifestyle as opposed to growth-oriented objectives. Design/methodology/approach: The...

Purpose: This paper draws upon the Yin and Yang concept of Chinese philosophy within a Western context to examine coopetition, namely, the interplay between cooperation and competition. Although coopetition activities should positively affect company performance, earlier research involving this...

Purpose: This study aims to contribute to the existing understanding of export practices in sub-Saharan African firms with a contextual focus on Ghanaian exporters operating in business-to-business (B2B) markets. Underpinned by resource-based theory and its association with the relational view,...

Purpose: Small sports clubs are the life-blood of particular communities, even though many are under-resourced and have difficulties in operating under an individualistic business model. Although coopetition (simultaneous cooperation and competition) has been recognised as a positive driver of...