Virtual Reality (VR) is a promising tool for nudging charitable attitudes and behavior. Still, how VR experiences are processed by users remains unclear. To ensure the future success of VR storytelling, therefore, it is critical to understand how users experience a VR story overall, and what the...

The question of how actors perceive business opportunities has puzzled both researchers and practitioners for decades. In the era of artificial intelligence, machine learning, and the Internet of things, many actors of the technology-intensive industries question how to use new technology to...