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Global competitiveness in the Datang hosiery cluster, Zhejiang

Akoorie, Michèle E.M.; Ding, Qiang - In: Chinese Management Studies 3 (2009) 2, pp. 102-116

Purpose – The purpose of this paper is to examine the development and characteristics of industrial clusters in the province of Zhejiang, China with particular emphasis on the hosiery industry in the town of Datang. Design/methodology/approach – The study used case study methodology and data...

Persistent link: https://www.econbiz.de/10014697457

How does visual merchandising affect consumer affective response?

Law, Derry; Wong, Christina; Yip, Joanne - In: European Journal of Marketing 46 (2012) 1/2, pp. 112-133

Purpose – The aim of this article is to investigate the relationship between visual merchandising elements and consumer affective response by focusing on a function‐oriented product – intimate apparel. Design/methodology/approach – In this paper, a different perspective on visual...

Persistent link: https://www.econbiz.de/10014722800

Buy four get 30% off: how consumers respond to missing a quantity discount

Huang, Wen-Hsien; Yang, Chun-Ming - In: European Journal of Marketing 49 (2015) 7/8, pp. 1326-1342

consumption experience, and the setting involved only a single product category (clothing). Future work including other types of …

Persistent link: https://www.econbiz.de/10014724159

Unveiling the myth of the Muslim woman: a postcolonial critique

Golnaraghi, Golnaz; Mills, Albert J. - In: Equality, Diversity and Inclusion: An International Journal 32 (2013) 2, pp. 157-172

Purpose – The purpose of this paper is to examine the relationship between neo‐colonialist discourse and Quebec's proposed Bill 94 aimed at restricting the public activities of niqab and veil‐wearing Muslim women. Design/methodology/approach – Drawing upon postcolonial feminist frames,...

Persistent link: https://www.econbiz.de/10014720069

Desired and perceived identities of fashion retailers

Cheng, Ranis; Hines, Tony; Grime, Ian - In: European Journal of Marketing 42 (2008) 5/6, pp. 682-701

Purpose – The paper seeks to examine the role of corporate identity in UK clothing retail organisations, focusing on …

Persistent link: https://www.econbiz.de/10014722495

Shopping orientation and online clothing purchases: the role of gender and purchase situation

Hansen, Torben; Møller Jensen, Jan - In: European Journal of Marketing 43 (2009) 9/10, pp. 1154-1170

Purpose – This paper seeks to investigate shopping orientation and online clothing purchases across four different … online clothing purchase is proposed and tested both in a general setting and across purchasing contexts. Design … to purchasing clothing for themselves and for their partner, making a total of 906 cases distributed across the four …

Persistent link: https://www.econbiz.de/10014722597

Buying environment characteristics in the context of e‐service

Kim, Jung‐Hwan; Kim, Minjeong; Kandampully, Jay - In: European Journal of Marketing 43 (2009) 9/10, pp. 1188-1204

Purpose – This study aims to examine how buying environment characteristics, which are not directly associated with price or product information, are related to overall e‐satisfaction; and how e‐satisfaction and e‐loyalty are interrelated. Design/methodology/approach – A convenience...

Persistent link: https://www.econbiz.de/10014722599

Featuring clothing and textile collections online

Saiki, Diana - In: Aslib Proceedings 60 (2008) 2, pp. 99-110

Purpose – The purpose of this research is to analyse the display of digital images found on clothing and textile … the artefact is also documented. The instrument was a content analysis of clothing and textile collection websites. Data … were collected in 2006 from 57 clothing and textile collection websites. Findings – All 57 costume and textile museums had …

Persistent link: https://www.econbiz.de/10014671550

2D23D: Management and design perspectives on retail branding

Kent, Tony - In: International Journal of Retail & Distribution Management 31 (2003) 3, pp. 131-142

The aim of this research is to define the development and boundaries of the retailer brand primarily through the elements of identity and image. Two perspectives are introduced to explain the ways in which three‐dimensional branding and sensory experiences of the retail brand can arise. One...

Persistent link: https://www.econbiz.de/10014803062

A model of socially responsible buying/sourcing decision‐making processes

Park, Haesun; Stoel, Leslie - In: International Journal of Retail & Distribution Management 33 (2005) 4, pp. 235-248

Purpose – Socially responsible buying/sourcing (SRB) has become a critical issue in many companies. The purpose of this study was to build an exploratory model to describe buying/sourcing professionals' SRB decision‐making process. Design/methodology/approach – Adopting business ethics and...

Persistent link: https://www.econbiz.de/10014803182