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Differentiation and cost asymmetry : solving the merger paradox

Gelves, J. Alejandro - In: International journal of the economics of business 21 (2014) 3, pp. 321-340

Persistent link: https://www.econbiz.de/10010484178

Piecewise linear Bertrand oligopoly

Rosenmüller, Joachim - 2003

Persistent link: https://www.econbiz.de/10001776044

Capacity choices and price competition in experimental markets

Anderhub, Vital; Güth, Werner; Kamecke, Ulrich; … - In: Experimental economics : a journal of the Economic … 6 (2003) 1, pp. 27-52

Persistent link: https://www.econbiz.de/10001780159

A model of strategic targeted advertising

Galeotti, Andrea; Moraga-González, José Luis - 2004

We study a simultaneous move game of targeted advertising and pricing in a market with various consumer segments. In this setting we explore the implications of market segmentation on firm competitiveness. If firms are unable to target their ads on different consumer segments, a unique...