Purpose – This paper aims to provide an overview of the European Journal of Marketing 's special section on the Forum of Markets and Marketing, “Extending Service‐Dominant Logic”. Design/methodology/approach – The approach takes the form of a conceptual integration of core concepts in...

Purpose – The purpose of this paper is to evaluate the market orientation of Slovenian banks in order to identify critical areas as well as potential barriers to market orientation. In addition, it is expected that use of an adapted methodological approach will improve relevance of managerial...

The purpose of this research paper is to explore the pricing objectives that service companies pursue to set their prices and to examine the impact of market structure. An extensive review of the literature revealed the complete lack of any previous work aiming to empirically investigate the...

Purpose – Reviews the latest management developments across the globe and pinpoints practical implications from cutting‐edge research and case studies. Design/methodology/approach – This briefing is prepared by an independent writer who adds their own impartial comments and places the...

Purpose – The purpose of this paper is to investigate whether earnings management that surpasses a threshold is associated with market mispricing. Design/methodology/approach – The paper examines the level of discretionary current accruals (DCA) as a proxy for earnings quality. Operationally...

Purpose – The thought and rationale of sustainable competitive advantage in strategy are significantly influenced by the Schumpeterian models of dynamic competition in IO and evolutionary economics. Yet, most analytical accounts of sustainable competitive advantage fail to explain how firms'...

Measuring the state of IT alignment with business strategy is gradually becoming less elusive but practical approaches continue to be difficult to propose and execute. The results of this study indicate that higher degrees of IT strategic alignment with business occurs in Prospector and Analyzer...

Information technology governance (ITG) is one of the top challenges of managers today and culture in different level can have an important role while implementing IT governance. This is a new and significant issue, which has not been investigated deeply. This paper sets out to provide a...

Much has been written about managing information technology (IT) project contracts and their ultimate effect on fulfilling an organization's strategy. The integration of managing IT projects, contracts and firm strategy, however, continues to capture the attention of scholars and practitioners....

Organizations are challenged to develop new organizational skills such as flexibility or expertise in order to quickly respond to changes in technology, competition and customer preferences. Companies cannot be competitive or successful if their business and information systems and technology...