Xie, Karen L.; Zhang, Zili; Zhang, Ziqiong; Singh, Amrik; … - In: International Journal of Contemporary Hospitality Management 28 (2016) 9, pp. 2013-2034
Purpose This study aims to measures the effects of managerial response on consumer electronic word-of-mouth (eWOM) and hotel performance. Design/methodology/approach A sample of 56,284 consumer reviews and 10,793 managerial responses for 1,045 hotels was retrieved from TripAdvisor, along with...