Purpose - This study aims to investigate the factors that affect the intention to adopt the internet byexport firms in transitional markets.Design/methodology/approach - A sample of 144 export firms in Vietnam was surveyed to testthe model. Structural equation modelling was used to analyse the...

Research has shown that, to achieve successful longtermbusiness relationships, firms should be sensitiveto foreign partners' cultures and must be willing toshare information with their partners. Despite theimportance of this issue, little research has beenundertaken, firstly, to examine the...