Carlsson, Fredrik; Raun Mørkbak, Morten; Bøye Olsen, … - Nationalekonomiska institutionen, Handelshögskolan - 2010
This paper addresses the issue of ordering effects in choice experiments, and in particular how learning processes potentially affect respondents’ stated preferences in a sequence of choice sets. In a case study concerning food quality attributes of chicken breast filets, we find evidence of...